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Amazon Title Checker — 75 characters, browser-only
Check an Amazon title for length, repeated words, promotional wording and formatting issues. Paste a title to see the configured checks in your browser; confirm category-specific requirements in Seller Central.
Check scope: Amazon title length, repeated words, formatting, promotional wording and a single-word copy-completeness warning. This title checker does not run the full health-claim scan.
About this check and its limits
Amazon announced a 75-character limit for non-media product titles from 27 July 2026. Over-length titles may be updated gradually to AI recommendations; listings remain active and editable. Paste a title to measure its Unicode code points and inspect configured repetition, ALL-CAPS, promotional-phrase and symbol checks. Verify the applicable category requirements and the saved title in Seller Central.
What this checker inspects
- 75-character limit (counts code points, so emoji and accents are counted correctly)
- UTF-8 byte count, for sellers reusing the text in byte-limited fields
- Words repeated more than twice, excluding common English articles, prepositions and conjunctions
- Promotional and subjective phrases: "free shipping", "best-seller", "#1", "sale", "guarantee" and similar
- Prohibited characters and emoji: ! $ ? _ { } ^ and decorative symbols
- ALL-CAPS words used for emphasis (recognised acronyms like USB and BPA are exempted)
- Single-word titles receive a copy-completeness warning; this is not an Amazon minimum-length rule
- Double spaces and headroom warnings near the limit
What it cannot do
- Your category’s tighter per-category title cap — this public checker does not retrieve your category configuration; confirm it in Seller Central
- Whether the attributes you claim (materials, capacity, certifications) are true — this text checker does not verify product facts
- Whether Amazon’s AI will accept the wording — acceptance is Amazon’s decision alone
Examples: risks, facts and next steps
These illustrations use the example facts shown. Replace them with your own supported facts before publishing; a rewrite does not establish compliance.
Example facts: Water bottle intended for sports, gym and travel; no ranking or certification evidence supplied.
“BEST Water Bottle!! Premium Quality BPA-Free Bottle for Sports Gym Travel & Outdoor Bottle”
Why it is risky: Over 75 characters, "Bottle" appears three times, "BEST" is an ALL-CAPS promo word, double "!!" is prohibited.
Draft from these facts: Water Bottle for Sports, Gym and Travel
Example facts: Water bottle; no ranking or shipping offer is supplied.
“#1 Rated Water Bottle — Free Shipping — Best Seller 2026”
Why it is risky: Three prohibited promo claims in one title: a #1 ranking, a shipping promise and a best-seller claim, plus dashes used for promotional emphasis (ordinary separators are fine).
Draft from these facts: Water Bottle
Example facts: Herbal tea; 30 bags; no organic certification or therapeutic-use evidence supplied.
“Organic Herbal Tea ✨ 30 Detox Bags”
Why it is risky: Emoji is prohibited; "Detox" reads as a therapeutic claim; "Organic" needs a current certificate behind it.
Draft from these facts: Herbal Tea Bags, 30 Count
Frequently asked questions
- What is the Amazon title character limit in 2026?
- 75 characters including spaces for non-media categories, effective 27 July 2026, down from 200. Books, music and video are excluded. Some categories enforce an even tighter cap shown per category in Seller Central.
- What happens if my title is longer than 75 characters?
- Amazon can recommend or apply title changes under its current rules, but listings remain editable. Keep the title within the applicable limit, then verify the live listing and any category-specific requirements in Seller Central.
- Can I use ALL CAPS or "!!!" in my Amazon title?
- No. Title policy prohibits all-caps emphasis and the symbols ! $ ? _ { } ^ , emoji and decorative characters. Recognised acronyms (USB, LED, BPA, FDA) are normal and this checker leaves them alone.
- Does the checker send my title anywhere?
- No. The check runs entirely in your browser using the same rule set documented on this page. Nothing is uploaded, stored or logged.
Limitations
- The checker cannot see your category’s specific cap if it is below 75 — check Seller Central for your category.
- Character count follows the policy text, but Amazon has not published its exact internal counting method.
- Passing every check here is not approval — Amazon enforces its policies with its own systems and can suppress any listing.
Fixing the same claims across a whole catalogue?
CopyForge AI connects product facts, evidence, approved claims and the 19-rule channel library, then scans every generation before you see it. Reuse reviewed claims only within their approved product, channel, market and date scope; recheck when evidence or rules change. No signup is needed for this checker.